Shoe Care

Shoe Care

Good footwear is worth looking after, and the right shoe care accessories keep your shoes and trainers looking their best for far longer. Our range covers the essentials for protecting and cleaning...

Frequently Asked Questions

How often should I re-proof my footwear? +

Apply a water repellent to new shoes and trainers before you wear them, then top up every few weeks through autumn and winter or after a heavy clean. Proofing wears off gradually with use and exposure to rain, so regular reapplication keeps the protective barrier working.

Will a water repellent change the colour or finish of my shoes? +

A good repellent is designed to be invisible once dry and shouldn’t darken or alter the finish. As with any care product, spray a light test patch on an inconspicuous area first and let it dry before treating the whole pair.

How do I get rid of an odour in my trainers? +

A refresh spray neutralises odour rather than masking it, so a quick spray inside after wear keeps trainers smelling fresh. For best results let them air and dry fully between wears, and use the cleaning kit periodically to remove the build-up that causes smells in the first place.

How do I clean suede shoes and trainers? +

Use a dedicated suede cleaner rather than water, which can stain the nap. Work the product in gently with a soft brush, lift the dirt, then let the suede dry naturally away from direct heat before brushing the nap back up. Avoid household soaps, as they can leave marks and dry the material out. We have blog posts showcasing the step by step process.