Novesta

Q: Where is Novesta from?

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Q: How do Novesta trainers fit?

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Q: What materials are Novesta shoes made from?

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Q: How is the vulcanised sole created?

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Q: How do I clean my Novesta trainers?

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Q: Is Novesta sustainable?

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Novesta is a Slovakian fashion brand known for its sustainable and timeless footwear. The brand was founded in 1939 in the small town of Partizánske, Slovakia by Jan Antonin Bata. Bata was a vision...

Frequently Asked Questions

Where is Novesta from? +

Novesta is originally from Stará Ľubovňa in Slovakia. The brand has been crafting trainers since 1939 and is known for its blend of European craftsmanship, natural materials, and classic design.

How do Novesta trainers fit? +

Novesta trainers typically fit true to size for most people. They have a generous toe box and a relatively neutral shape, so if you’re between sizes or prefer a snug fit you might consider sizing down. For a more relaxed, everyday fit, choose your usual UK size.

If you have wide feet, many customers find Novesta comfortable without needing to size up.

What materials are Novesta shoes made from? +

Novesta uses natural, durable materials. Most notably:

- Cotton canvas uppers for breathable, classic comfort.
- Vulcanised rubber soles for strong grip and durability.

These materials help the shoes break in well over time and keep their shape with regular wear.

How is the vulcanised sole created? +

The vulcanised sole is made through a process where the rubber is heated and chemically treated so it bonds permanently with the upper of the shoe. This creates a sole that’s:

- Flexible yet tough
- Highly durable
- Resistant to wear and tear
- Consistent in grip and comfort

This method has been a cornerstone of classic trainer construction for decades.

How do I clean my Novesta trainers? +

Canvas: Spot‑clean with a soft brush and mild soap. Avoid soaking in water.
Rubber sole: Wipe with a damp cloth.
Drying: Air dry at room temperature. Avoid direct heat or tumble drying to prevent shrinkage or material damage.

Is Novesta sustainable? +

Novesta prioritises natural materials and timeless design to encourage long‑lasting wear. While they’re not marketed as fully sustainable, the use of durable, biodegradable cotton and traditional manufacturing methods means they often last longer than fast‑fashion alternatives.