Maharishi is a fashion brand that was founded by Hardy Blechman in 1994 in London, England. Blechman, who was inspired by Eastern philosophy and traditional artisan techniques, sought to create a brand that was both ethically and environmentally conscious. Thus, Maharishi was born with a focus on sustainable fashion that integrates ancient techniques with contemporary designs.
The brand's name, Maharishi, means "great seer" in Sanskrit, and reflects the brand's ethos of mindfulness and spirituality. Maharishi's unique approach to fashion is reflected in its use of natural and organic materials, such as hemp, cotton, and recycled fabrics. The brand also uses natural dyes and printing techniques that minimize the use of water and chemicals.
Maharishi's clothing designs are heavily influenced by military and workwear aesthetics, with a focus on functional and durable pieces that can withstand the test of time. The brand's signature style is its use of intricate embroidery and embellishments, which add a touch of artistry and individuality to each piece.
In addition to its sustainable fashion practices, Maharishi is also known for its collaborations with artists and designers, as well as its commitment to social and environmental causes. The brand has partnered with organizations such as the Rainforest Foundation and the World Land Trust to promote conservation and sustainability.
Overall, Maharishi is a unique and innovative fashion brand that has made a name for itself in the industry through its commitment to sustainability, mindfulness, and artistic expression.